Esthetics Portfolio & Journey

Sharing My Passion for Skincare & Beauty

Esthetics Portfolio

After five years of researching and writing about skincare as a beauty writer and editor, I decided to take my passion further by becoming a licensed esthetician. I’m currently completing my clinical hours at Brittany Beauty Academy. I’m immersing myself in the study of skin conditions, advanced facial techniques, ingredient science, and treatments like extractions and facial massages.

It’s one thing to write about trending skincare products and the benefits of Gua Sha, it’s another thing to master it and understand how each technique interacts with the layers of the skin. This dual perspective, combining editorial expertise with clinical training, fuels my mission to educate others and help people feel confident in their beauty.

The dropdown includes the services I’m training in, along with the certifications I’ve earned so far. Stay tuned for more behind-the-scenes of my esthetics journey and future service offerings.

  • My approach to facials combines results-driven techniques with a calming, personalized touch. As part of my training, I practice creating customized facial treatments for walk-ins, other students, and clients I bring in. Each facial is designed based on skin analysis, ingredient knowledge, and treatment techniques I’m actively learning and refining. My goal is to provide a relaxing experience while addressing concerns like congestion, dehydration, sensitivity, and dullness.

    Training & Hands-On Practice Includes:

    • Classic Facials

    • Deep Pore Cleansing & Extractions

    • Light Peel Treatments

    • Sensitive Skin Treatments & Redness Reduction

    • Machines: High Frequency, Microdermabrasion, Microcurrent, Galvanic, & LED for enhanced results

    Certifications Earned:

    • Facial Machines - Brittany Beauty Academy

    • Chemical Peels - Milady

    • Treating Melanin-Rich Skin - Dermalogica

    • Trained in Advanced Facial Techniques, including skin analysis, massage, dermaplaning, and professional product application

    Currently practicing on walk-in clients, students, & clients I bring in to Brittany Beauty Academy.

  • I am currently training in gentle, effective facial and body waxing techniques to help clients achieve smooth, clean results. In the student clinic, I work on brow shaping, hair removal, and post-wax care, always focusing on proper skin prep and comfort. I’ve trained in using hard, soft, and cream wax, along with sugaring.

    Available for walk-ins and student models as part of my esthetics school clinic training.

    Areas I’m Practicing:

    • Brow Shaping & Maintenance

    • Upper Lip Waxing

    • Chin & Cheeks

    • Full Body (Arms, Legs, Back, Stomach)

  • In my lash training, I focus on enhancing the natural beauty of the eyes through subtle, healthy lash services. I am practicing lash extensions to define the lashes and create a refreshed, open-eyed look.

    Training & Practice:

    • Temporary Lash Extension Application (single & cluster lashes for special occasions)

    Certification:

    • Temporary Lash Extensions - Brittany Beauty Academy

  • Facial massage is one of my favorite techniques to practice because it blends relaxation with real skin benefits. Through my training. I’m learning massage movements that encourage lymphatic drainage, boost circulation, and promote a healthy glow.

    Massage Techniques I’m Practicing:

    • European Effleurage & Petrissage Movements

    • Lymphatic Drainage & De-Puffing MAssage

    • Relaxation & Pressure Point Techniques

    • Product Absorption Massage Sequences

    • Exfoliation Massage Sequences

    Certifications:

    • Lymphatic Drainage Facial Massage

    Facial massage is incorporated into every facial I perform in school on walk-ins and practice models.

Copywriting, Marketing, & Web Design

Copywriting & Editorial

With a strong editorial foundation, I create beauty, lifestyle, and sustainability content that informs, inspires, and builds trust.

At StyldLife, a digital styling consultancy, I research and write trend-driven blog posts, edit Crown Club articles and newsletters, and develop email campaigns to drive audience engagement. I also write product descriptions for The Beauty Shop, StyldLife’s in-house beauty brand, and create webinar promotions and branded graphics.

As a Lifestyle Editor at Mood of Living, a sustainable living magazine, I crafted product descriptions, brand bios, and editorial features that highlighted ethical brands and their practices. My role also involved representing the brand at New York Fashion Week, coordinating photoshoots, and managing product procurement and brand partnerships.

From skincare articles to brand stories, my writing bridges the gap between industry expertise and approachable storytelling.

Content Marketing & Strategy

Beyond writing, I develop marketing strategies that turn readers into loyal audiences. At StyldLife, I create conversion-focused content that aligns with the brand’s voice and goals, from SEO-optimized blogs to branded emails and social media campaigns. I also cultivate partnerships in the bridal space, expanding the brand's reach through collaborations and industry connections.

At Mood of Living, I combined storytelling with outreach strategy, leading partnership outreach, managing collaborations, and ensuring each brand we featured aligned with our mission of conscious, aspirational living.

Whether launching new products, promoting services, or growing communities, my marketing work is designed to drive engagement and build meaningful brand connections.

Web Design & Digital Presence

As a freelance web designer, I create clean, modern websites tailored to each client’s brand. Whether building from the ground up or refining an existing site, I focus on creating an intuitive user experience that makes managing your site simple and seamless.

My services go beyond design—I also offer:

  • Conversion-focused copywriting

  • SEO optimization (keyword strategy, meta descriptions, and on-page optimization)

  • Mobile-responsive layouts

  • Strategic site structure and navigation

The result? Websites that are beautiful, functional, and designed to engage your audience.